A view of the festival crowd dancing in the Sahara tent during day 1 of the 2015 Coachella Valley Music And Arts Festival (Weekend 2) at The Empire Polo Club on April 17, 2015 in Indio, California.
Frazer Harrison/Getty Images for Coachella
Goldenvoice, the event producers behind the Coachella Valley Music & Arts Festival, have formally announced a new festival called Panorama set for this summer at New York City's Randall's Island Park on July 22-24.
In an announcement, Panorama is being billed as "Three days of music, art, technology, and local food offerings." The name is taken from the Panorama of the City of New York, a nearly 10, 000–square-foot to-scale model of the city located in Queens Museum.
"We look forward to bringing Panorama to New York City and introducing a new festival that showcases today's top music acts, " said Mark Shulman, Festival Producer at Goldenvoice, in a statement. "We're committed to creating an event that will provide significant benefits to New York City with the level of experience and meticulous attention to detail for which Goldenvoice is known."
The announcement follows a petition launched by the organizers behind the city's Governors Ball festival that asked Mayor Bill de Blasio to reject a proposal for Panorama that had scheduled its dates for June at the same park. The concern was that Panorama would cannibalize Governors Ball's ticket sales.
Now, rather than two weeks after Governor's Ball, Panorama will be held seven weeks later.
As well, Goldenvoice states it will continue its work from the past two years to produce an event at Flushing Meadows-Corona Park in Queens, possibly bringing the festival there in years to come.
"Goldenvoice has received tremendous support from the local community and elected officials who recognize the immense economic benefits these types of events deliver to their businesses and constituents, " said Shulman. "We look forward to continuing our discussions with NYC Parks to create an event to take place in Queens in the future."
Goldenvoice operates under production giant AEG Live. In 2008 the company launched a failed New York-area festival called All Points West, which was held in Jersey City's Liberty State Park, but lasted just two years.